Not Just another fancy CRM tool? Contactually can help your Sales Too!

Not Just another fancy CRM tool? Contactually can help your Sales Too!New applications can sometimes over promise but can they deliver? Being a Realtor at times makes you an easy mark for this stuff. It reminds me of the sheriff in old western movies, he only needed a gun and a few bullets then someone sells more fancy stuff to take the same old bad guys out. Contactually makes a compelling case for salespeople, realtors, entrepreneurs and business people that depend on connections to make their business operation run smoother.Enter Contactually a recent discovery of mine, I guess I can keep it real, upfront and simple since I don’t get paid from them. Simple. We all have fully packed databases full of a bunch contacts, junk and people we promise ourselves we are going to call, follow-up and make something happen. Continue reading

Hanging out with Tim Ferriss “4 Hour Chef” At San Francisco Commonwealth Club

1,000 True Fans is all you need, Ferriss mentioned it as being a great article to read about building your tribe. He also recommended reading Kagen’s blog post on “4 Hour Work Week Blog”. Whether you love him or hate him, the guy is inventive, true to his craft and he's a big bold thinker that can help any entrepreneur. Ferriss talked about a wide range issues, most notably his rationale for writing the "4 Hour Chef" which I have not purchased, however any book that purports to teach bad cooks such as myself "How to Cook" better I am game.The most important part of“4 Hour Chef” is one new ingredient in terms of book distribution and one old yet spicy ingredient consisting of the continual innovation of one's “Do It Yourself” mantra in life. I am torn between distributing books to independent bookstores which make it possible to taste it and experience it before you buy it vs distributing online to book sellers like Amazon due to the disruptive nature they provide with direct 1:1 feedback and interaction with your  customers. Ferriss spent a little time talking about his recent attempts to release his book “4 Hour Chef” via Amazon publishing. Ferriss discusses ways to learn complex, difficult and mass information into chunks of simple understanding versus continual confusion. Mike McAllen that runs Grass Shack Events & Mediafelt his recent discovery of Ferris was instrumental in some of his current and future ventures. Ways to get started included “Looking at your friends spending habits for ideas or services to build”  and “scratching your own itch”.  Ferris mentioned. Solving problems is about learning to “Deconstruct the complexity in steps” in the form of Charles Mingus, “Making the simple, awesomely simple, that's creativity”. Habits are simple, if you break one, just get back in gear the next day or second, don’t waste time beating yourself up. Ferris went into details about his new book “"The 4 Hour Chef"” which covers simple, easy and non complex ways to cook exotic foods. He shared one of his fab recipes which includes lamb shanks, tomatoes, wine, and garlic baked at 350 degrees in the oven. This book will help all the single men or women trying to impress the “special one” with their new refined cooking skills. After wards, I jokingly asked him about his omission of leaving off “Chitlins” I said: “Dude that’s complicated hah, is it in the next book?”! Ferris comes across fun, down to earth and disarming in these sense you could have beer with the gentleman.Despite the criticisms, I love any knowledge that preaches “the art of simple with less steps” because after all, life can be complicated. Ferriss closing advice was even simpler, “Start having 2 to 4 long dinners twice a week with family or friends for ultimate happiness”, Ferriss. Great words of advice, so let’s have dinner soon! Look at peoples spending habits to find or develop new business concepts Deconstruct the problem to make it easier for you Dieting or habits are about being able to get back on track without guilt trips Does not matter if you broke habit getting back on is key concern 2 to 4 long dinners a week twice a week with  friends and family Jonathan Fleming is a Bay Area Real Estate Broker, he runs Jonathan Fleming & Associates. Co-founder of Eastbay Localpreneur, blogger and life adventurer,  he can be reached at @jonathanfleming or localhouseinfo.com

5 Ways Instagram Is A Boom For Realtors

Just listed a house for sale in Oakland’s Temescal District at 4188 Opal Street.  I whipped out my HTC Evo 4G and started snapping pictures to offer preview looks to the social web community. After a little touch up work on Instagram using it myriad of editing tools, Oakland’s newest listing in Temescal District was ready! Instagram was instant bling. Using big screen on HTC Evo 4G for Instagram and Real Estate Realtors need bling quickly and nothing is better than a hot listing that you can show off to the whole world. Instagram is photo bling for the real estate industry. Any broker can show off a new listing, invite people to an event or anything in between, and they can easily do so right from their phone.   I have outlined 5 great reasons to use this app and I think full time agents like myself will love this new tool. I have used this app since the first day it was released on Android to quickly and easily showcase and expose my new listings  to my social network via twitter, facebook and others. Facebook and Instagram are an awesome combination for tech savvy Real Estate Brokers and their agents. Consider the possibilities of always connecting with the public, showcasing your incredible community, city, collection of homes in the areas you serve. Think about it! Top 5 Reasons Instagram allows real estate agents to share their photos on Facebook, Twitter, Tumblr  and other social media accounts right from their smart phones. Just imagine if local Multiple Listing Service associations would connect to Instagram, I would not have to spend 30 minutes each day loading photos into the MLS. My clients properties would be marketed as soon as I left out the front door, after taking the listing. Building community via connecting your knowledge of your local community is huge for today’s buyers and sellers. Let’s be real! Part of the allure of being a real estate agent is people depend on your cool factor to know the neighborhoods, cool restaurants and commute times. Instagram like all social platforms makes the guy or gal in the suit look and sound more human and more trustworthy. National Association of Realtors states “Trust and Credibility” are two of the biggest concerns to consumers. Get more exposure for your client’s properties faster, simpler and wider in reach versus traditional methods. Smartphones today take incredible pictures.  Most brokers/agents spend a lot of of their time on the road, so Instagram is an all mobile platform When working in some of the larger, fast paced real estate markets, such as the San Francisco Bay Area market, many agents find themselves constantly on the go. Being able to share important photos of listings while away from the office is a necessity to many pros who want to stay caught up with the rapidly changing market and ahead of their competition. Being a Realtor, Instagram makes me feel like Batman now, they have given my utility belt an amazing tool to market my client’s properties and sell more real estate. Thanks Instagram! Jonathan Fleming is a Real Estate Broker, Tech Entrepreneur, World Traveler and Life Adventurer! I help people buy and sell real estate in the San Francisco Bay Area. Visit me at www.localhouseinfo.com